Take a listen and see how our own VP of Sales and Marketing, Michael Coscetta, and SiriusDecisions’ Laz Gonzalez recommend for the best practice buyers journey within the channel.
This 30 minute webinar is a tell all podcast that shares and enlightens channel marketing executives into how to market to and through the channel. Take a listen here: https://youtu.be/VUTa_c2Nl8g